Brandin Cooks to Dallas Cowboys: Using advanced analytics to determine Fantasy impact for CeeDee Lamb, Nico Collins, and more
The three seasons that Brandin Cooks spent in Houston marked the longest tenure of his well-traveled career. The nine-year pro is now a member of the Dallas Cowboys, and the 2023 season will be the fifth one that Cooks has started fresh with a new team. 2023 will also represent Cooks' age-30 season, and he is coming off just a 699 receiving yard showing in 2022 after back-to-back 1,000+ yard seasons. Will an upgraded offensive environment be what Cooks needs to rebound, or was 2022 simply the start of a decline for the speedster?
This move presents questions beyond just Cooks, though -- who will take up take up the massive target share that he has accounted for in Houston's offense? The Texans are almost certain to add a potential franchise quarterback with the second overall pick in the 2023 NFL Draft, so should we be prioritizing their pass-catchers in Fantasy drafts? And what about the Cowboys -- how will Cooks' addition shake things up for the already-existing members of the Dallas offense?
There are a lot of questions to be answered, and Fantasy expert Jacob Gibbs believes that some clarity can be found in the data that we have from Houston's target distribution during the time that Cooks has been sidelined over the past two seasons. Particularly, Houston's third-year wide receiver Nico Collins stands out.Â
(There is a typo in the tweet below. It should read "Cooks off -- 25.4% target per route run rate, Cooks on -- 18.1%)
What can we expect from Collins in his third season? And is Brandin Cooks still a top-30 Fantasy WR as a member of the Cowboys? ... Join SportsLine right now to see Jacob Gibbs' advanced analytical breakdown of the Derek Carr addition, all from an analytics-driven expert who has crushed it in rankings accuracy long-term!
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